Website Development

To a new visitor, your web site is more than the content of its pages. More than the programming and the graphics and the navigation. To a new visitor your web site is your company. And in the spilt second (we all hope) that your home page loads they will decide whether to do business with you or click away. You've already formed an opinion about us.

The cold hard truth is that your web site can enhance your company’s brand as quickly as it can destroy it. A well-written, crisply-designed, easy to use site reflects a smart, efficient and well-organized company. One that understands its customers—the kind of company we all want to do business with.

To create that kind of appeal online you need to understand more than just how to program a page, you need broad-based marketing skills and excellent creative talent.

We've helped technology companies establish new categories, launching their products and building their customer base. We've helped start-up retailers do business across the nation and across the world. We've worked for leading national retail chains and national staffing comanies. And we're ready to go to work for you.

eCommerce

eCommerce, is one of the most important aspects of the internet to emerge. It allows people to exchange goods and services immediately and with no barriers of time or distance. Any time of the day or night, you can go online and buy almost anything you want.

However, the road to creating a successful online store can be a difficult and confusing one if you are unaware of the concepts and principles behind eCommerce. The trick to entering this market smoothly is to find out what you need to do before you have to do it. We can help you with all aspects from initial planning to choosing an online merchant bank to setting up your secure shopping cart.

 

 

 

 

Web Site Marketing

A great website is only the beginning. Now it needs to get noticed. The online marketing world is constantly changing and can be daunting to navigate if it is not your core business. Adwords, banner ads, partner programs, link exchanges, social networks and blogs. We can help you develop the right marketing campaign to maximize your website value. We'll also help with Search Engine Optimization to make sure you receive better rankings on the popular search engines.Search Engine Optimization is evolving continuously. So we're constantly updating our methodology and techniques.

Every site we build is designed to be marketed in a way appropriate to its specific needs. If your site will be marketed through online directories, through the mail or on a one-on-one basis—search engine optimization is not that important. This frees us up to create a site that has higher design production values e.g. a Macromedia Flash site.

By consulting with you in the beginning we will be able to recommend tactics which will yield the best results. Your site will be optimized as it's being created. We will submit it, after launch, to all the popular search engines for a charge, or we can show you how to submit it yourself.

SEO

We have varied methods of achieving search engine optimization using common methods like title, meta tags and page content. We can also create a gateway system with mirror pages that pull visitors into your site from all the popular search engines. We have had some remarkable successes with these methods. For our ecommerce kenpo karate site that sells 'kenpo videos' we're currently in first place on yahoo! and first and second place on msn.com when you search using these keywords.

 

 

 

 

 

 
         
Colin Shubitz Advertising and Design, Inc. Copyright © 2010.   Home  •  About  •  Strategy  •  Branding  •  Advertising  •  Media  •  Interactive  •  Blog  •  Log-in