Our Services
In a nutshell...
We have over 25 years of national level experience. We're an award-winning boutique-style agency that has been lucky enough to have created results-driven materials for a veritable “who’s who” of American companies—Coca Cola, GTE, Hewlett-Packard, IBM, Winston-Salem and Zale Corporation.
Philosophy:
- Do what you're best at and let other people to do what they're best at.
There is a temptation when you are in front of your computer to do it all. I've fallen in that trap more than once -- iPhone App? Yeah I'll buy iPhone App for Dummies and knock one out -- the only thing proven was that yes—I was a dummy!
The danger is that no matter how phenomenal your product or service, a bad logo, print ad or web site will hurt you. Your marketing has to make an immediate positive impression and back it up with unique, compelling information about your company. Otherwise you're wasting time, money and effort.
- The job is always number one.
We all want excellent service, accurate work, prompt response times and cheerful, polite and helpful people to interact with. So that's exactly what we strive to offer.
Logo Design.
We designed this logo for TouchPay, a company that facilitates payments from friends and family to inmates of Federal Penetentiaries. It had to look secure and impenetrable.
- Keep the client happy.
When the client is enthused and reinvigorated because we've given their business a whole new look and feel that is definitely worth the extra effort we put into every project. - We created several versions of the logo for ease of use.
We know that if you faxed the logo above it would come out like mud on the other side so we created multiple versions. This one was used in four color print and a die-cast version was soldered onto the face of the on-site kiosks.
Collateral Design and Production.
We grew up in an age of print and believe me print is not dead. The texture and weight of your business card is still of utmost importance. When you hand a potential client a well designed and flawlessly produced printed piece, so enticing it's impossible to throw away, you have created a tangible, tactile relationship.
- Above is a 'Groom's Guide' for Zales Jewelers.
So much is focused on the bride before the big day that we liked the fact that we were assigned to create a booklet strictly for the groom. My favorite line of copy, "She's been dieting, working out and spent hours at a dressmaker to make a showing in a dress she'll wear once. You rented a tux!" The client gave us only four weeks from design to print on this groom's booklet—As you can see we work well under pressure.
Flash Sales Presentations.
Print meets interactive media in this mini-cd promtional piece for The Dixie Group. Let's say you have an oil rig is the South Pacific that you need packaged and shipped to the oppposite corner of the world—who would you call? The Dixie Group.
- This piece was handed out at trade shows and was also designed to go in the mail.
Some people might say that mailing a CD is no guarantee that it will be opened and loaded into a computer. However if the mailing part is well designed and well-written and the CD looks appealing than the medium becomes the message: "This is a smart, efficient and modern company".
more stuff...